AULP: The mountain spirit, without compromise

🏔️ A brand that perfectly resonates with our world

For us, every brand has a story.

But some go further. They resonate.

AULP is one of them.

Because it doesn’t try to overdo it.

Because it gets to the heart of the matter: offering technical, reliable, affordable clothing that’s suited to real-world conditions.

And above all, because it speaks to everyone who loves the mountains just as they are, without any frills.

At Collet d’Allevard, we work with AULP because we see in their collections what we stand for every day:

common sense, quality, and a genuine understanding of the needs of outdoor enthusiasts.

Between technical performance and enjoyment

Whether for skiing, hiking, or simply enjoying the resort, AULP offers gear to accompany every moment.

• Clothing designed to withstand mountain conditions
• A comfortable fit, designed for freedom of movement
• A simple, effective, easy-to-wear style

Here, there’s nothing superfluous.

Just what you need to feel good, protected, and ready to enjoy yourself.

A relationship built on trust

Beyond the products, there is a relationship.

A partnership built over time, based on trust, consistency, and a shared vision of the mountains.

AULP is one of those brands we’re happy to recommend.

Because we know what we’re offering.

Because we know it stands the test of time.

And because it truly resonates with our customers.

An accessible and authentic mountain

AULP is an open mountain.

A mountain to share, to discover, to simply experience.

And that is exactly the philosophy we want to convey here, at Collet d’Allevard.